Yugoslav-American economic relations (joint ventures): 1967-1991

[E. Z. Cvetković]

298 str.

Istorija - Opšta savremena istorija / History - Contemporary history

Predmet disertacije je analiza jugoslovensko-američkih ekonomskih odnosa od 1967. do 1991. godine, s posebnim fokusom na zajednička ulaganja. Cilj rada jeste da se, kroz analizu institucionalnih okvira, kanala ekonomske diplomatije i procesa transfera tehnologija, objasni na koji način su ova ulaganja funkcionisala, koji su ih faktori oblikovali i kakvi su bili njihovi ishodi. Metodološki okvir zasniva se na kvalitativnoj analizi arhivske građe iz jugoslovenskih i američkih izvora, dopunjen intervjuima i sekundarnom literaturom. Teorijski oslonac čine koncepti Nove institucionalne ekonomije, ekonomske diplomatije i transfera tehnologija. Poseban značaj ima metod studije slučaja, primenjen na tri reprezentativna primera: saradnju Dau kemikal i INA u petrohemiji, Ei-Hanivel i Elektronske industrije Niš u elektronici, te otvaranje prvog restorana Mekdonalds sa Generaleksportom. Rezultati istraživanja pokazuju da su zajednička ulaganja bila uslovljena promenljivim zakonodavstvom, političkim okolnostima i specifičnostima samoupravnog socijalizma. Iako su nudila mogućnost transfera kapitala, znanja i tehnologija, efekti su često ostajali ograničeni zbog institucionalnih prepreka, ideoloških barijera i restrikcija tehnološkog izvoza. Analiza ekonomske diplomatije otkriva da su američki motivi ostali prvenstveno politički, dok je jugoslovenska strana zajednička ulaganja videla kao sredstvo modernizacije i privrednog razvoja. Jugoslovensko-američka zajednička ulaganja predstavljala su važan eksperiment u prevazilaženju hladnoratovskih podela, ali su njihovi dometi bili ograničeni neskladom između institucionalnih okvira i stvarnih potreba privrede. Disertacija doprinosi boljem razumevanju jugoslovensko-američkih odnosa i šire dinamike ekonomskih interakcija između Istoka i Zapada.

The subject of this dissertation is Yugoslav-American economic relations from 1967 to 1991, with a particular focus on joint ventures. The aim of the work is to explain how joint ventures functioned, which factors shaped them, and what their outcomes were, through an analysis of institutional frameworks, channels of economic diplomacy, and technology transfer processes. The methodological framework is based on a qualitative analysis of archival materials from Yugoslav and American sources, supplemented by interviews and secondary literature. The theoretical foundation is grounded in the concepts of the New Institutional Economics, economic diplomacy, and technology transfer. Of particular significance is the case study method, applied to three representative examples: the cooperation between Dow Chemical and INA in petrochemicals, Honeywell and Elektronska Industrija Niš in electronics, and the opening of the first McDonald’s restaurant in partnership with Generaleksport. The research results show that joint ventures were conditioned by changing legislation, political circumstances, and the specificities of socialist self-management. Although they offered opportunities for the transfer of capital, knowledge, and technology, the effects were often limited due to institutional obstacles, ideological barriers, and technological export restrictions. The analysis of economic diplomacy reveals that American motives remained primarily political, while the Yugoslav side viewed joint ventures as a means of modernization and economic development. Yugoslav-American joint ventures represented an important experiment in overcoming Cold War divisions, but their scope was limited by the mismatch between institutional frameworks and the actual needs of the economy. The dissertation contributes to a better understanding of Yugoslav- American relations and the broader dynamics of economic interactions between the East and the West.

zajednička ulaganja, Jugoslavija, SAD, hladni rat, transfer tehnologija, ekonomska diplomatija, samoupravni socijalizam

joint ventures, Yugoslavia, USA, Cold War, technology transfer, economic diplomacy, Socialist self-management

338(497.1:73)"1967/1991"(043.3)

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